Recruitment, Reimagined
Smarter Hiring For Companies That Want To Stand Out
Smarter Hiring For Companies That Want To Stand Out
Modern, human-led recruitment built to replace outdated models and legacy fees.
Modern, human-led recruitment built to replace outdated models and legacy fees.
Recruitment, Reimagined
Smarter Hiring For Companies That Want To Stand Out
Modern, human-led recruitment built to replace outdated models and legacy fees.
Trusted By Scaling Organizations Across The Consumer Goods and Experiential Industries
Food & Beverage
Consumer Goods
Health & Wellness
Lifestyle & Retail Brands
Foodservice
Hospitality
Tourism & Destination
Events
Trusted By Scaling Organizations Across The Consumer Goods and Experiential Industries
Food & Beverage
Consumer Goods
Health & Wellness
Lifestyle & Retail Brands
Foodservice
Hospitality
Tourism & Destination
Events
AN OUTDATED MODEL
Recruitment Hasn't Evolved in Decades
Since the emergence of the industry in the 1950's, recruitment firms have built their value on access to candidates - but that model no longer reflects reality. Not only has the hiring landscape completely changed, but technology has democratized access to talent, removing the gatekeeping role recruiters once held.
What remains is an outdated model - rigid, transactional, and often too expensive for scaling businesses.
Outdated, All-Or-Nothing Contingent Models
Heavy Agency Overhead
High-Volume, High-Speed Recruiting Desks
Outlier was built to reimagine what great hiring looks like
We restructured the model to make recruitment smarter, more transparent, and more human. Our services reduce costs, improve process, and amplify employer brand value.
Outlier was built to reimagine what great hiring looks like
We restructured the model to make recruitment smarter, more transparent, and more human. Our services reduce costs, improve process, and amplify employer brand value.
WHY OUTLIER
Here's How We Stand Out
(Significantly) Lower Fees
Lean, tech supported operations and low overhead allow us to offer fees that are 40% lower than traditional firms, on top of flexible, accessible service offerings.
Employer Branding
We position your organization as an employer of choice through EVP development, role optimization, strategic storytelling, high visibility across the talent market, and an elevated candidate experience.
Risk Reduction
Outlier includes personality and values testing with all shortlisted candidates - a research-supported approach proven to enhance cultural fit, reduce hiring risk and increase retention.
Expertise & Reach
Decades of hands-on experience across CPG, food & beverage, beverage alcohol, and tourism & hospitality, with a network of over 15k industry professionals in North America.
Human Led, Tech Supported
We take a personalized, human-led, high touch, 360° approach centered around five core values, supported by AI and a modern recruitment tech stack for smarter, faster, more targeted results.
Elevated Candidate Experience
We use structured feedback loops to ensure we’re constantly listening and levelling up, alongside clear, consistent communication so candidates feel informed and respected.
(Significantly) Lower Fees
Lean, tech supported operations and low overhead allow us to offer 40% lower fees and flexible, accessible service offerings.
Employer Branding
We position your organization as an employer of choice through EVP development, role optimization, strategic storytelling, high visibility across the talent market, and an elevated candidate experience.
Risk Reduction
Outlier includes personality and values testing with all shortlisted candidates - a research-supported approach proven to enhance cultural fit, reduce hiring risk and increase retention.
Expertise & Reach
Decades of hands-on experience across CPG, food & beverage, and hospitality & tourism, with a network of over 15k professionals in North America.
Human Led, Tech Supported
We take a personalized, human-led, high touch, 360° approach centered around five core values, supported by AI and a modern recruitment tech stack for smarter, faster, more targeted results.
Elevated Candidate Experience
We use structured feedback loops to ensure we’re constantly listening and levelling up, alongside clear, consistent communication so candidates feel informed and respected.
(Significantly) Lower Fees
Lean, tech supported operations and low overhead allow us to offer 40% lower fees and flexible, accessible service offerings.
Employer Branding
We position your organization as an employer of choice through EVP development, role optimization, strategic storytelling, high visibility across the talent market, and an elevated candidate experience.
Risk Reduction
Outlier includes personality and values testing with all shortlisted candidates - a research-supported approach proven to enhance cultural fit, reduce hiring risk and increase retention.
Expertise & Reach
Decades of hands-on experience across CPG, food & beverage, and hospitality & tourism, with a network of over 15k professionals in North America.
Human Led, Tech Supported
We take a personalized, human-led, high touch, 360° approach centered around five core values, supported by AI and a modern recruitment tech stack for smarter, faster, more targeted results.
Elevated Candidate Experience
We use structured feedback loops to ensure we’re constantly listening and levelling up, alongside clear, consistent communication so candidates feel informed and respected.
KEY CLIENT BENEFITS
The Outlier Advantage
Recruitment shouldn’t be a cost burden. It should be a strategic advantage.
Reduced Recruitment Costs
Up to 40% lower than traditional agencies. Flexible, flat-fee and full-cycle options remove inflated fees and make professional recruitment accessible for growing businesses.
Reduced Recruitment Costs
Up to 40% lower than traditional agencies. Flexible, flat-fee and full-cycle options remove inflated fees and make professional recruitment accessible for growing businesses.
Built-In Strategic Value
Compensation benchmarking, EVP development, competitive positioning, high-visibility promotion, human outreach, and AVP assessments improve fit and long-term success.
Built-In Strategic Value
Compensation benchmarking, EVP development, competitive positioning, high-visibility promotion, human outreach, and AVP assessments improve fit and long-term success.
Elevated Candidate Experience
High-touch, transparent, and respectful engagement with built-in feedback loops that continuously improve the process and protect your employer brand and candidate experience.
Elevated Candidate Experience
High-touch, transparent, and respectful engagement with built-in feedback loops that continuously improve the process and protect your employer brand and candidate experience.
Meet the Founder
“Before launching Outlier, I spent 20 years working in the food & beverage industries followed by 7 years in professional & executive search. During that time, I delivered high-impact leadership searches, built long-term client relationships, and consistently ranked among top performers nationally”
“Before launching Outlier, I spent 20 years working in the food & beverage industries followed by 7 years in professional & executive search. During that time, I delivered high-impact leadership searches, built long-term client relationships, and consistently ranked among top performers nationally”
Testimonials
In Their Words
Jaime brought a high level of care and professionalism to a challenging senior search. She quickly understood the nuances of the tourism industry and brought clarity, transparency, and thoughtful guidance throughout the process. The candidates she presented were well aligned with both the role and our organization, and her commitment to strong communication and candidate experience made the search seamless from start to finish. We would gladly partner with Jaime again on future leadership searches and recommend her to any organization seeking recruitment support.
Erik Fisher, CEO, Tourism Kamloops
Client
From our initial meeting, Jaime came across as highly professional and immediately demonstrated a deep understanding of retail realities, offering candid insights on compensation and talent availability. She found us the exact type of profiles we needed and that were specifically aligned for our company. Her structured, transparent process focused on quality over volume, delivering strong, well-aligned shortlists across different functions with candidates who truly grasped both sales performance and operational needs. We confidently recommend her to other businesses seeking high-impact, aligned hires.
Robbie Roberston, Founder, Q Living Furniture
Client
My experience working with Jaime was seamless and I'm very happy we got connected. After several years with the same organization she'd reached out at a pivotal career moment for me - I was happy where I was, but just beginning to explore other opportunities. From the initial call, to the interviews, to accepting the offer, Jaime paired me with a perfect-fit organization and was knowledgeable, supportive, no-pressure, and an absolute pleasure to work with. I highly recommend Jaime for any organization looking for talent or professionals in the food/beverage/hospitality space curious about new opportunities.
Aidan Welsford, Manager, Wentworth Hospitality Group
Candidate
Jaime brought a high level of care and professionalism to a challenging senior search. She quickly understood the nuances of the tourism industry and brought clarity, transparency, and thoughtful guidance throughout the process. The candidates she presented were well aligned with both the role and our organization, and her commitment to strong communication and candidate experience made the search seamless from start to finish. We would gladly partner with Jaime again on future leadership searches and recommend her to any organization seeking recruitment support.
Erik Fisher, CEO, Tourism Kamloops
Client
From our initial meeting, Jaime came across as highly professional and immediately demonstrated a deep understanding of retail realities, offering candid insights on compensation and talent availability. She found us the exact type of profiles we needed and that were specifically aligned for our company. Her structured, transparent process focused on quality over volume, delivering strong, well-aligned shortlists across different functions with candidates who truly grasped both sales performance and operational needs. We confidently recommend her to other businesses seeking high-impact, aligned hires.
Robbie Roberston, Founder, Q Living Furniture
Client
My experience working with Jaime was seamless and I'm very happy we got connected. After several years with the same organization she'd reached out at a pivotal career moment for me - I was happy where I was, but just beginning to explore other opportunities. From the initial call, to the interviews, to accepting the offer, Jaime paired me with a perfect-fit organization and was knowledgeable, supportive, no-pressure, and an absolute pleasure to work with. I highly recommend Jaime for any organization looking for talent or professionals in the food/beverage/hospitality space curious about new opportunities.
Aidan Welsford, Manager, Wentworth Hospitality Group
Candidate
Jaime brought a high level of care and professionalism to a challenging senior search. She quickly understood the nuances of the tourism industry and brought clarity, transparency, and thoughtful guidance throughout the process. The candidates she presented were well aligned with both the role and our organization, and her commitment to strong communication and candidate experience made the search seamless from start to finish. We would gladly partner with Jaime again on future leadership searches and recommend her to any organization seeking recruitment support.
Erik Fisher, CEO, Tourism Kamloops
Client
From our initial meeting, Jaime came across as highly professional and immediately demonstrated a deep understanding of retail realities, offering candid insights on compensation and talent availability. She found us the exact type of profiles we needed and that were specifically aligned for our company. Her structured, transparent process focused on quality over volume, delivering strong, well-aligned shortlists across different functions with candidates who truly grasped both sales performance and operational needs. We confidently recommend her to other businesses seeking high-impact, aligned hires.
Robbie Roberston, Founder, Q Living Furniture
Client
My experience working with Jaime was seamless and I'm very happy we got connected. After several years with the same organization she'd reached out at a pivotal career moment for me - I was happy where I was, but just beginning to explore other opportunities. From the initial call, to the interviews, to accepting the offer, Jaime paired me with a perfect-fit organization and was knowledgeable, supportive, no-pressure, and an absolute pleasure to work with. I highly recommend Jaime for any organization looking for talent or professionals in the food/beverage/hospitality space curious about new opportunities.
Aidan Welsford, Manager, Wentworth Hospitality Group
Candidate
Recruitment Services
Hiring Support That Meets You Where You Are
NEW CLIENT ORIENTATION
How We Partner With You
How We Partner With You
Structured, transparent, and human-led. Designed to deliver better outcomes.
Structured, transparent, and human-led. Designed to deliver better outcomes.
1
Alignment & Fit
We start by listening. In an initial exploratory conversation, we take the time to understand your business, goals, challenges, and hiring context. From there, we share the Outlier Partnership Ethos and assess whether there’s a mutual fit - and if so, align on the service offering that best supports your needs. No one-size-fits-all solutions, no forcing a model or fees that doesn’t make sense.
1
Alignment & Fit
We start by listening. In an initial exploratory conversation, we take the time to understand your business, goals, challenges, and hiring context. From there, we share the Outlier Partnership Ethos and assess whether there’s a mutual fit - and if so, align on the service offering that best supports your needs. No one-size-fits-all solutions, no forcing a model or fees that doesn’t make sense.
2
Strategy & Search Design
Once aligned, we design a tailored plan of action. This includes defining scope, timelines, success metrics, and the specific approach we’ll take - whether that’s full-cycle recruitment, pipeline partnership, or fractional leadership sourcing. Everything is mapped clearly before execution begins.
2
Strategy & Search Design
Once aligned, we design a tailored plan of action. This includes defining scope, timelines, success metrics, and the specific approach we’ll take - whether that’s full-cycle recruitment, pipeline partnership, or fractional leadership sourcing. Everything is mapped clearly before execution begins.
3
Execution, Feedback & Ongoing Optimization
We execute with precision and transparency, keeping you closely informed throughout the process. As the search progresses, we continuously gather feedback, refine our approach, and adapt as needed - ensuring results that are aligned, efficient, and built for long-term success.
3
Execution, Feedback & Ongoing Optimization
We execute with precision and transparency, keeping you closely informed throughout the process. As the search progresses, we continuously gather feedback, refine our approach, and adapt as needed - ensuring results that are aligned, efficient, and built for long-term success.
Our Track Record
Some Roles We've Delivered On
Our deepest passion and expertise lives in consumer-driven, lifestyle, and experience-led industries, but our approach to great hiring works across sectors.
Marketing Director
Revenue Operations Manager
Account Executive
Key Account Manager
Director of Sales
Brand Manager
Restaurant General Manager
Business Development Manager
Digital Marketing Manager
Bilingual People Operations Manager
Marketing Director
Revenue Operations Manager
Revenue Operations Manager
Account Executive
Key Account Manager
Director of Sales
Brand Manager
Restaurant General Manager
Business Development Manager
Digital Marketing Manager
FAQ
Answers to Common Questions
How is Outlier different from a traditional recruiting agency?
Outlier focuses on alignment, transparency, and long-term value. We partner with you to build tailored hiring solutions that reduce cost, streamline process, add strategic value, and elevate the candidate experience - not just fill seats.
What types of organizations does Outlier work with?
What is the Outlier Partnership Ethos?
Which service should I choose?
How are services priced?
What kind of roles can Outlier help me hire for?
Does Outlier offer a guarantee on placements?
How long does the recruitment process take?
What makes Outlier's candidate experience different?
What happens after a placement is made?
Let's Talk
Ready To Stand Out?
Let's Talk