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Recruitment, Reimagined

Smarter Hiring For Companies That Want To Stand Out

Smarter Hiring For Companies That Want To Stand Out

Human-led, modern recruitment designed to replace outdated models and legacy fees.

Human-led, modern recruitment designed to replace outdated models and legacy fees.

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Recruitment, Reimagined

Smarter Hiring For Companies That Want To Stand Out

Human-led, modern recruitment designed to replace outdated models and legacy fees.

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Trusted By Scaling Organizations Across The Consumer Goods and Experiential Industries

  • Food & Beverage

  • Consumer Goods

  • Health & Wellness

  • Lifestyle & Retail Brands

  • Foodservice

  • Hospitality

  • Tourism & Destination

  • Events

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Trusted By Scaling Organizations Across The Consumer Goods and Experiential Industries

  • Food & Beverage

  • Consumer Goods

  • Health & Wellness

  • Lifestyle & Retail Brands

  • Foodservice

  • Hospitality

  • Tourism & Destination

  • Events

AN OUTDATED MODEL

Recruitment Hasn't Evolved in Decades

For decades, recruitment firms have sold access to candidates as their core value proposition, built on the promise of “connecting the best companies with the best talent.” But that model no longer reflects reality. Technology has democratized access to talent, removing the gatekeeping role recruiters once held. Today, anyone with the right tools can reach candidates, yet the industry itself has not evolved.

What remains is an outdated model that is too rigid, too transactional, and cost prohibitive for many scaling businesses. Contingency recruiting rewards volume and speed over value, often at the expense of rigour, candidate experience, and long-term fit.

Modern companies need a different kind of partner: one that offers accessible fees, flexible engagement, and a more thoughtful approach to hiring. Not just delivering candidates, but improving the entire hiring process to drive better, more lasting outcomes. Because what’s needed isn’t an incremental improvement on an outdated model - it’s a reimagining of the industry itself.

Outdated, All-Or-Nothing Contingent Models

Heavy Agency Overhead

High-Volume, High-Speed Recruiting Desks

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Outlier was built to reimagine what great hiring looks like

We restructured the model to make recruitment smarter, more transparent, and more human. Our services reduce costs, improve process, and amplify employer brand value.

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Outlier was built to reimagine what great hiring looks like

We restructured the model to make recruitment smarter, more transparent, and more human. Our services reduce costs, improve process, and amplify employer brand value.

WHY OUTLIER

Here's How We Stand Out

  • (Significantly) Lower Fees

    Lean, tech supported operations and low overhead allow us to offer 40% lower fees (on average) and flexible, lower cost service offerings, all with transparent pricing

  • Employer Branding

    We position your organization as an employer of choice through role optimization, strategic storytelling, high visibility across the talent market, and an elevated candidate experience.

  • Risk Reduction

    Outlier includes personality and values testing with all shortlisted candidates - a research-supported approach proven to enhance cultural fit, reduce hiring risk and increase retention.

  • Expertise & Reach

    Decades of hands-on experience across CPG, beverage alcohol, foodservice, hospitality, and tourism, with a network of over 14k professionals in North America

  • Human Led, Tech Supported

    We take a personalized, human-led, high touch, 360° approach centered around five core values, supported by AI and a modern recruitment tech stack for smarter, faster, more targeted results

  • Elevated Candidate Experience

    We use structured feedback loops to ensure we’re constantly listening and levelling up, alongside clear, consistent communication so candidates feel informed, respected.

  • (Significantly) Lower Fees

    Lean, tech supported operations and low overhead allow us to offer 40% lower fees (on average) and flexible, lower cost service offerings, all with transparent pricing

  • Employer Branding

    We position your organization as an employer of choice through role optimization, strategic storytelling, high visibility across the talent market, and an elevated candidate experience.

  • Risk Reduction

    Outlier includes personality and values testing with all shortlisted candidates - a research-supported approach proven to enhance cultural fit, reduce hiring risk and increase retention.

  • Expertise & Reach

    Decades of hands-on experience across CPG, beverage alcohol, foodservice, hospitality, and tourism, with a network of over 14k professionals in North America

  • Human Led, Tech Supported

    We take a personalized, human-led, high touch, 360° approach centered around five core values, supported by AI and a modern recruitment tech stack for smarter, faster, more targeted results

  • Elevated Candidate Experience

    We use structured feedback loops to ensure we’re constantly listening and levelling up, alongside clear, consistent communication so candidates feel informed, respected.

  • (Significantly) Lower Fees

    Lean, tech supported operations and low overhead allow us to offer 40% lower fees (on average) and flexible, lower cost service offerings, all with transparent pricing

    Employer Branding

    We position your organization as an employer of choice through role optimization, strategic storytelling, high visibility across the talent market, and an elevated candidate experience.

  • Risk Reduction

    Outlier includes personality and values testing with all shortlisted candidates - a research-supported approach proven to enhance cultural fit, reduce hiring risk and increase retention.

    Expertise & Reach

    Decades of hands-on experience across CPG, beverage alcohol, foodservice, hospitality, and tourism, with a network of over 14k professionals in North America

  • Human Led, Tech Supported

    We take a personalized, human-led, high touch, 360° approach centered around five core values, supported by AI and a modern recruitment tech stack for smarter, faster, more targeted results

    Elevated Candidate Experience

    We use structured feedback loops to ensure we’re constantly listening and levelling up, alongside clear, consistent communication so candidates feel informed, respected.

KEY CLIENT BENEFITS

The Outlier Advantage

Recruitment shouldn’t be a cost burden. It should be a strategic advantage.

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Reduced Recruitment Costs

Up to 40% lower than traditional agencies. Flexible, flat-fee and full-cycle options remove inflated fees and make professional recruitment accessible for growing businesses.

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Reduced Recruitment Costs

Up to 40% lower than traditional agencies. Flexible, flat-fee and full-cycle options remove inflated fees and make professional recruitment accessible for growing businesses.

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Built-In Strategic Value

Compensation benchmarking, EVP development, competitive positioning, high-visibility promotion, human outreach, and AVP assessments improve fit and long-term success.

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Built-In Strategic Value

Compensation benchmarking, EVP development, competitive positioning, high-visibility promotion, human outreach, and AVP assessments improve fit and long-term success.

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Elevated Candidate Experience

High-touch, transparent, and respectful engagement with built-in feedback loops that continuously improve the process and protect your employer brand and candidate experience.

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Elevated Candidate Experience

High-touch, transparent, and respectful engagement with built-in feedback loops that continuously improve the process and protect your employer brand and candidate experience.

NEW CLIENT ORIENTATION

How We Partner With You

How We Partner With You

Structured, transparent, and human-led. Designed to deliver better outcomes.

Structured, transparent, and human-led. Designed to deliver better outcomes.

1

Alignment & Fit

We start by listening. In an initial exploratory conversation, we take the time to understand your business, goals, challenges, and hiring context. From there, we share the Outlier Partnership Ethos and assess whether there’s a mutual fit - and if so, align on the service offering that best supports your needs. No one-size-fits-all solutions, no forcing a model or fees that doesn’t make sense.

1

Alignment & Fit

We start by listening. In an initial exploratory conversation, we take the time to understand your business, goals, challenges, and hiring context. From there, we share the Outlier Partnership Ethos and assess whether there’s a mutual fit - and if so, align on the service offering that best supports your needs. No one-size-fits-all solutions, no forcing a model or fees that doesn’t make sense.

2

Strategy & Search Design

Once aligned, we design a tailored plan of action. This includes defining scope, timelines, success metrics, and the specific approach we’ll take -  whether that’s full-cycle recruitment, pipeline partnership, or fractional leadership sourcing. Everything is mapped clearly before execution begins.

2

Strategy & Search Design

Once aligned, we design a tailored plan of action. This includes defining scope, timelines, success metrics, and the specific approach we’ll take -  whether that’s full-cycle recruitment, pipeline partnership, or fractional leadership sourcing. Everything is mapped clearly before execution begins.

3

Execution, Feedback & Ongoing Optimization

We execute with precision and transparency, keeping you closely informed throughout the process. As the search progresses, we continuously gather feedback, refine our approach, and adapt as needed -  ensuring results that are aligned, efficient, and built for long-term success.

3

Execution, Feedback & Ongoing Optimization

We execute with precision and transparency, keeping you closely informed throughout the process. As the search progresses, we continuously gather feedback, refine our approach, and adapt as needed -  ensuring results that are aligned, efficient, and built for long-term success.

Meet the Founder

“I believe that the hiring process is the ultimate reflection of an employer brand, and that recruitment should be a value driver, not a cost burden”

“I believe that the hiring process is the ultimate reflection of an employer brand, and that recruitment should be a value driver, not a cost burden”

Our Track Record

Some Roles We've Delivered On

Our deepest passion and expertise lives in consumer-driven, lifestyle, and experience-led industries, but our approach to great hiring works across sectors.

Marketing Director

Revenue Operations Manager

Account Executive

Key Account Manager

Director of Sales

Brand Manager

Restaurant General Manager

Business Development Manager

Digital Marketing Manager

Bilingual People Operations Manager

Marketing Director

Revenue Operations Manager

Account Executive

Key Account Manager

Director of Sales

Brand Manager

Restaurant General Manager

Business Development Manager

Digital Marketing Manager

Testimonials

In Their Words

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    Outlier delivered a level of strategic insight and personalized care in recruiting that exceeded our previous experiences, setting a new standard for how we approach talent acquisition.

    Name: Ridankajup

    Client

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    Outlier delivered a level of strategic insight and personalized care in recruiting that exceeded our previous experiences, setting a new standard for how we approach talent acquisition.

    Name: Nabila jahan

    Client

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    Outlier delivered a level of strategic insight and personalized care in recruiting that exceeded our previous experiences, setting a new standard for how we approach talent acquisition.

    Name: Aljidakan

    Client

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    Outlier delivered a level of strategic insight and personalized care in recruiting that exceeded our previous experiences, setting a new standard for how we approach talent acquisition.

    Roy Comesotti, VP Operations, Wentworth Hospitality

    Client

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    Outlier delivered a level of strategic insight and personalized care in recruiting that exceeded our previous experiences, setting a new standard for how we approach talent acquisition.

    Erik Fisher, CEO, Tourism Kamloops

    Client

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    Outlier delivered a level of strategic insight and personalized care in recruiting that exceeded our previous experiences, setting a new standard for how we approach talent acquisition.

    Aidan Welsford, Restaurant Manager, Wentworth Hospitality

    Candidate

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    Outlier delivered a level of strategic insight and personalized care in recruiting that exceeded our previous experiences, setting a new standard for how we approach talent acquisition.

    Roy Comesotti, VP Operations, Wentworth Hospitality

    Client

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    Outlier delivered a level of strategic insight and personalized care in recruiting that exceeded our previous experiences, setting a new standard for how we approach talent acquisition.

    Erik Fisher, CEO, Tourism Kamloops

    Client

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    Outlier delivered a level of strategic insight and personalized care in recruiting that exceeded our previous experiences, setting a new standard for how we approach talent acquisition.

    Aidan Welsford, Restaurant Manager, Wentworth Hospitality

    Candidate

Old vs New Model

See The Difference

Full Cycle Fees

Service Models

Pricing

Fee Structure

Compensation Benchmarking

Employer Branding

Predictive Assessments

Outlier

40% lower than legacy firms

Fair, modern pricing designed for growing businesses

3 flexible options

Choose the level of support you need

Fully transparent

Clear pricing from day one with no surprises

Hybrid

Fees aligned to scope and outcomes

Included

Informed by a proprietary compensation database & live market insight

Included

Role positioning, visibility, and employer brand support built in.

Included

Science-backed AVP assessments to support culture and fit

Traditional Recruiters

25-30% of first year base salary

Highly inflated fees make hiring a cost burden

Limited

Typically limited to Full Cycle Recruitment

Obscure, negotiated

New clients & smaller brands typically pay more

Contingency or Retained

Legacy models that don't work for modern businesses

Not included

Salary guidance is often anecdotal or outdated.

Not included

Not included

FAQ

Answers to Common Questions

How Is Outlier Different From A Traditional Recruiting Agency?

Outlier focuses on alignment, transparency, and long-term value. We partner with you to build tailored hiring solutions that reduce cost, streamline process, and elevate the candidate experience - not just fill seats.

What Types Of Clients Do You Work With?

What Is The Outlier Partnership Ethos?

Which Service Should I Choose?

How Do You Price Your Services?

What Kind Of Roles Can Outlier Help Me Hire For?

Do You Guarantee Placements?

How Long Does The Recruiting Process Take?

What Makes Outlier's Candidate Experience Different?

What Happens After A Hire Is Made?